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About the Author

Andrew Millett

Andrew Millett is a Data Analyst at Blast Analytics. He has worked with clients such as Kontoor, Fracture, and Keurig, where his experience with R and statistical methods helps find answers to key business questions. He's constantly striving to learn and use new statistical methods to provide insights that improve the digital customer experience.

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Categories:
Data Management Digital Analytics Digital Experience Digital Transformation Marketing Activation User Privacy
using propensity modeling techniques to predict customer behavior

Comparing Propensity Modeling Techniques to Predict Customer Behavior

Digital Experience
October 7, 2021
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How to Measure the Impact of Changes to the Digital Experience

Digital Experience
May 21, 2021

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Data Management Digital Analytics Digital Experience Digital Transformation Marketing Activation User Privacy

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