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About the Author
Jill is a Senior Analytics Strategist at Blast Analytics & Marketing who combines her Analytic and Creative backgrounds to solve client problems. She brings a true analyst's mindset to the table, meaning she interprets data and provides excellent recommendations to her clients. Jill has great knowledge in end-to-end marketing enablement, reporting and analytics. Her experience with start-up situations enables her to hit the ground running.
Healthcare Analytics and HIPAA: Ways to Minimize Risk and Ensure Compliance
The rise in digital data and analytics adds complexity and risk for healthcare organizations. Those that don’t comply with data privacy requirements, including Health Insurance Portability and Accountability Act (HIPAA), could face heavy fines, civil action lawsuits, and even criminal charges. Not to mention loss of patient trust.
"Organizations should aim to have a better understanding of actual friction points along the customer journey by enhancing their quantitative analytics data with qualitative customer data." >> http://ow.ly/IRgz50C7wE6 #digitaltransformation #measure