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About the Author
Halee Kotara is a certified digital analytics professional with 10+ years of hands-on analytics experience working with major brands such as Dell, Ford, Sephora, Weight Watchers, and the Wall Street Journal. She has worked with many reporting tools, but is most intimately acquainted with Adobe Analytics and Google Analytics, both on the implementation side and as a power user. If the data doesn't exist in those tools, she knows how to corral it in there. If the data does exist in those tools, then she knows how to wrangle it out.
Healthcare Analytics and HIPAA: Ways to Minimize Risk and Ensure Compliance
The rise in digital data and analytics adds complexity and risk for healthcare organizations. Those that don’t comply with data privacy requirements, including Health Insurance Portability and Accountability Act (HIPAA), could face heavy fines, civil action lawsuits, and even criminal charges. Not to mention loss of patient trust.
It’s safe to say that 2021 was all about catering to the customer to stay ahead. Many of the themes we saw in 2021 will continue to become the norm. Here's the top 5 customer experience trends to know in 2022 >> https://bit.ly/3nG6jKD #customerexperience #cx #personalization