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About the Author

Jared Smith

Jared is a Senior Analytics Implementation Consultant at Blast Analytics. He has extensive experience, both on the brand and agency side, and has true passion for all things Digital Analytics (his license plate says "WEBDATA"). When he's not busy implementing best-in-class digital analytics solutions for enterprise clients Jared enjoys camping, fishing, hiking and generally spending time with his three small humans (aka his kids).

Connect with Jared on LinkedIn.