Blast Analytics and Marketing

Data Quality Audit Quick Start

Supporting Leaders to EVOLVE

Increase Confidence In Your Data

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A data quality audit helps build trust in data so that you can avoid making decisions based on bad analytics & marketing data. You’ll get objective and expert help to clearly understand the state of martech data quality in your organization.

Recommendations are provided on how to fix and how to maintain data quality. Our team of experts are ready to audit your data quality across many popular martech platforms.

Benefits

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Increase adoption of your analytics & marketing technology

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Build trust in your data

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Begin collecting the right data that enables taking action

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Justify the investments required in maintaining your martech platforms
 

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Understand how to maintain data quality over time through process and automation

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Increase your competitive advantage

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Understand marketing performance with confidence to make smarter investments
 

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Scope

  • Martech discovery stakeholder session
  • Strategic audit of your Analytics & Marketing platforms
  • Audit presentation to key stakeholders
  • Prioritization of issues & opportunities

 

Deliverables

  • Data Quality Audit – Prioritized output, per platform, of findings that are presented along with next step action recommendations
Let’s Discuss Your Needs

If you have questions or you’re ready to discuss how Data Quality Audit can help you EVOLVE your organization, talk to a Solutions Consultant today.
Call 1 (888) 252-7866 or contact us below.

Common Supported Platforms

Analytics Platforms

Customer Data Platforms

  • Tealium AudienceStream
  • Lytics
  • ActionIQ

Optimization Platforms

  • Adobe Target
  • Optimizely
  • Google Optimize

Advertising Platforms

  • Google Ads
  • Google Marketing Platform (Search Ads 360, Display & Video 360)
  • Marin Software

Digital Experience & UX Platforms

  • Quantum Metric
  • Contentsquare
  • Hotjar

Additional Resources

Case Study – Adopting Digital Analytics Data Governance to Increase Data Quality and Efficiency