Blast Analytics and Marketing

Increase Competitive Advantage

Supporting Leaders to EVOLVE

See Your Blind Spots

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Capitalize on the value of your data, combined with external research, to understand your competitive position, differentiators, and opportunities.

Comprehensive, Outcome-Focused Solution

Our senior-level team collaborates with you to help achieve distinct advantages through innovative methods, including competitive gap analysis and our industry-leading analytics maturity framework.

Leveraging a holistic analytics strategy that measures what matters, you’ll gain actionable insights and a focused roadmap to achieve your most important goals.

This end-to-end strategic solution empowers your people with the optimal marketing technology, actionable competitive intelligence, and prioritized investment opportunities to EVOLVE and Make Your Mark on your organization.

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How Will You EVOLVE?

Champion a culture of continuous improvement to shine a light on what matters most and increase competitive advantage:

  • Maximize the value of your data
  • Enhance business performance measurement
  • Sync with customer demand
  • Predict customer needs
  • Recognize competitive disruptions
  • Reduce risk
  • Discover new opportunities
  • Establish roadmap to reach goals with analytics maturity framework
  • Improve investment prioritization
  • Increase cross-functional alignment

 

Results You Can Expect

Champion a culture of continuous improvement to shine a light on what matters most and increase competitive advantage:

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Greater Differentiation

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Increased Customer Acquisition

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Improved Brand Loyalty

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Consistent Evolution

Blast Can Help You

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Discover Opportunities

Use data as a competitive asset by better understanding what your customers want and who your customers are.

  • Analytics Strategy
  • Content Strategy
  • Customer Journey Mapping
  • Customer Experience Audit
  • Qualitative Analysis
  • Customer Segmentation

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Reduce Governance Risk

When data is respected, trusted, secured, and understood within your organization, you’ll build trust with your customers.

  • Analytics Maturity Assessment
  • Data Management & Data Integration
  • Privacy Consent Management (GDPR, CCPA, etc)
  • Data Quality Assurance
  • Alerts & Notifications
  • Self-Service Analytics
  • Center of Excellence

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Integrate and Leverage Data

By connecting your growing number of data sources together, you’ll increase the insights you have on your customers. Your organization will be able to break down silos and use data to efficiently execute on data storytelling.

  • Data Management & Architecture
  • Data Quality Assurance
  • Data Integration & Transformation (ETL)
  • Data Warehousing
  • Data Visualization & Automated Reporting
  • Data Storytelling

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Optimize MarTech Stack

Use the right technology at the right time to better understand and connect with your customers.

  • Analytics Maturity Assessment
  • Competitive MarTech Stack Audit
  • Customer Data Platform
  • Data Integration

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Gain Competitive Insights

Increase the clarity of what your competitors are doing and how their customers are thinking, so that you know how you measure up and how you can surpass them.

  • Competitive Benchmarking
  • Competitive MarTech Stack Audit
  • Consumer Research Surveys
  • Industry Research

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Establish Analytics Roadmap

Know where your organization’s maturity is at today and build a strategic roadmap that you need in order to better compete. The roadmap will provide a clear path to achieve goals and desired business outcomes.

  • Maturity Assessment
  • Maturity Benchmark
  • Strategic Roadmap
  • Action Plan

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Answer Business Questions

Answer your critical business questions through increasing the accessibility of data and leveraging it to uncover insights that lead to actions.

  • Data Visualization & Data Storytelling
  • Automated Reporting
  • Customer Journey Mapping
  • Customer Segmentation
  • Predictive Analytics
  • Machine Learning

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Ensure Data Quality

Avoid making decisions on poor data by gaining trust in data quality. Be informed before or as soon as there are problems with your data so that you can take action and ensure that confidence is high in data throughout your organization.

  • Data Quality Assurance
  • Automated Alerts & Notifications
  • Goal and KPI Documentation
  • Solution Design Documentation

Let’s Discuss Your Needs

If you have questions or you’re ready to discuss how we can help increase your competitive advantage and EVOLVE your organization, talk to a Solutions Consultant today. Call 1 (888) 252-7866 or contact us below.

Not Ready for a Strategic Solution?

Explore how we can help you get started with our low-risk Quick Start Solutions focused on increasing competitive advantage.