Blast Analytics and Marketing

Meet Greg Heapy

Supporting Leaders to EVOLVE

Senior Analytics
Implementation
Consultant

Greg Heapy

Senior Analytics Implementation Consultant

As Senior Analytics Implementation Consultant at Blast Analytics, Greg applies his passion for problem solving to help clients get the most of their data. Greg is always excited to take on new challenges or issues and combat them with best practices and future-proofed solutions that fit the client’s needs.

Since joining Blast, Greg has worked with multiple clients across Europe and America, helping manage, redeploy, and improve existing analytics implementations. Prior to working at Blast, Greg led analytics teams in the United Kingdom and Iceland to capitalize on their analytics implementation and become data-driven decision makers.

Greg obtained his BA in New Media from the University of Bath. He has worked in marketing and analytics for more than 10 years helping clients and leading in-house teams to make the best of their analytics. Greg loves to explore new places around the globe and enjoys cooking delicious homemade meals for his family and friends.

More about Greg

I joined Blast…

Because they have an incredible team of talented and clever people! Who wouldn’t want to work with them?

A cool part of my job is…

Brainstorming solutions with others. Sitting down to solve a complex problem with a fresh cup of coffee and colleagues to work on it with is a great part of my day. Each problem is very unique and being able to build on other colleagues’ ideas with discussion is engaging and beneficial to all.

My consulting “philosophy” is…

Be honest, be an extension of the clients team and be forward thinking.

It’s not on my resume, but…

I can speak Icelandic (although not fluently yet!).
I spent some time training with recurve bows with a previous Great Britain Olympic Archery team.

One of my first jobs was…

Working as the assistant for my grandad who was a carpenter. It mostly involved sweeping sawdust up and being taught how to play darts.

The most interesting place I’ve traveled is…

Iceland. I lived in Reykjavik for close to a year and the land of fire and ice is well named. Each region is unique, even more so depending on the season you visit. I’ll never forget walking home with the northern lights above me on a regular basis!

My hobbies include…

When I’m not tinkering or doing DIY I really enjoy some relaxing time playing video games and watching sci-fi shows.

A favorite quote of mine is…

“I began to realize how important it was to be an enthusiast in life. He taught me that if you are interested in something, no matter what it is, go at it at full speed ahead. Embrace it with both arms, hug it, love it and above all become passionate about it. Lukewarm is no good. Hot is no good either. White hot and passionate is the only thing to be.” – Roald Dahl

Sitting down to a complex problem with a fresh cup of coffee and colleagues to work on it with is a great part of my day. Each problem is very unique and being able to build on other colleagues’ ideas with discussion is engaging and beneficial to all.

Clients

VF Brands

 

Community

National Trust

Greg volunteers with the National Trust to help keep local outdoor areas clean and safe for visiting families.

Community

NHS Blood Donation Program

Greg donates blood and plasma regularly through the NHS Blood Donation program.

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Ready To Do More With Your Data?

If you have questions or you’re ready to discuss how Blast can help you EVOLVE your organization, talk to an Analytics Consultant today.

Call 1 (888) 252-7866 or contact us below.