Data Storytelling Masterclass
Unleash the Power
of Your Data
Discover the Last Mile of Analytics with
industry leader Brent Dykes.
The ability to effectively communicate with data is no longer a luxury in today’s economy; it’s a necessity. Transforming data into visual communication is only one part of the picture. It’s equally important to engage your audience with a narrative—to tell a story with the numbers.
Join enterprise analytics consultant, thought leader, and author of “Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals”, Brent Dykes, for this intimate and in-depth masterclass workshop. Brent will guide you through the principles of data storytelling and empower you with the skills necessary to drive change in your organization.
Details:
- Four, weekly, 90-minute workshop sessions of highly interactive live instruction
- Hands-on exercises and breakouts
- Access to in-depth resources
- Remote attendance through Zoom platform
- Price: $999
Key outcomes:
Transform your insights and data visualizations into appealing, impactful data stories
Learn the fundamental elements of a data story and key audience drivers
Understand the differences between how the brain processes facts and narrative
Structure your findings as a data narrative, using a four-step storyboarding process
Incorporate the seven essential principles of better visual storytelling into your work
Avoid common data storytelling mistakes by learning from historical and modern examples
Dates:
Mark your calendars, the four workshop sessions will take place at 10:00 am PST / 1:00 pm EST on the following dates:
- Thursday – April 22, 2021
- Thursday – April 29, 2021
- Thursday – May 6, 2021
- Thursday – May 13, 2021
Data Storytelling Masterclass with Brent Dykes
Registration has closed!
If you have any questions or want to know when the next sessions are available, please send us a message!
Meet Brent Dykes
Senior Director, Insights and Data Storytelling
Brent Dykes is the Senior Director of Insights and Data Storytelling at Blast Analytics. He is also the author of Effective Data Storytelling: How to Drive Change with Data, Narrative, and Visuals. Brent has more than 15 years of enterprise analytics experience at Omniture, Adobe, and Domo. His passion for data strategy and data storytelling comes from consulting with many industry leaders including Nike, Microsoft, Sony, and Comcast. He is a regular Forbes contributor and has written more than 35 articles on different data-related topics. In 2016, Brent received the Most Influential Industry Contributor Award from the Digital Analytics Association (DAA). He is a popular speaker at conferences such as Strata, Web Summit, Shop.org, Adtech, Pubcon, RISE, Crunch, and Adobe Summit. Brent holds an MBA from Brigham Young University and a BBA in marketing from Simon Fraser University.
Book Data Storytelling Masterclass with Brent Dykes
Registration has closed!
If you have any questions or want to know when the next sessions are available, please send us a message!